
Project 2 .1
Skin Need is a vegan skincare brand, this website aims to escalate the brand image, but also creating a user friendly e-commerce platform to the consumer.
Home
the first landing page aims to present the brand image, authority, collection, skin analysis to the user.
Product Category
clearly shows all the products by categories differentiation, to make sure the user can easily find what they need on this page.
Product Page
our objective of creating the product page is to provide informative and straightforward content to the user, like how we selected the most valuable information that the user would like to know, then apply it to a format that can clearly deliver to the user. Inside the page, the user can know about the objective, skin type, texture, ingredient, application, comparison etc. of the product.
Body Line
when you click into body line product page, it feels like a mood board that brings you to the story of“Tale’s of Bodies”.
About
the user can find all details about the brand on this page, from brand philosophy to press feature.
Sustainability
creating the page about sustainability that it takes from the brand is to building up brand image and identity.

Project 2 .2
B.Y.O.B is a functional skin care line that celebrate your individuality and creativity, this website is base on street style to present the brand which related to the young target consumer.
Home
Bold headline and banner photo appear on the top, then approached scrolling to each product categories on the landing page to create a direct sales drive.
About
base on simple lines and architecture photo to create a rational and modern style.
Product Category
this page is to differentiate each product line, combine with mood photos to stand out street style tone.
Product Page
aims to provide informative product page, user can also get the vibe with video part.